Federations and governing bodies: answer the requirements of security and responsibility in the supervision of the practices (executives, voluntary works), answer the economic requirements (TV rights, potential CRM of the registered members), answer the requirements in terms of sports results.

Professional leagues: develop its own resources and insure the share of the revenues, represent the interest of the clubs and develop services for them, maintain a reasonable competitive balance between clubs.

Professional clubs: definition of a strategic vision and a club project, maximising the commercial revenues (consumers and sponsors), optimization of the organization and the management (outsourcing, new range of activities, process), maximising the value of venues.

Public sector: develop access to sports services, assure a better management of sports facilities, coordinate the actions of the various services, optimize the sports policies (high-level sport / sports for all).

Private sector: acceleration of innovation and retail innovation (sports goods), re-engenering of the process, improve the marketing and commercial efficiency, help clients to make the right investments in the sport sector and support them to deliver value from their investments (investors, media, sponsors, announcers).